The best digital marketing solutions
Optimize 360: Discover Completion Influence
vsFounded in 2012 by Frédéric Poulet, Optimize 360 initially specialized in CHR – including cafes, hotels and restaurants. Aware of the digitization needs of companies in the sector, the agency specializes in website creation, natural and paid referencing, social media strategy and e-reputation. Building on its success, it has grown into a network of 11 franchises spread throughout France, welcoming customers in all sectors of activity.
His strength? Developed a groundbreaking innovation 2 years ago: Completion Influence. Thanks to this, Optimize 360 is able to condition Google’s autocomplete by proposing the result of each search entered in the main engine. In just two months, businesses can be suggested before they even see search results. The agency offers its clients not only exposure, but also the ability to capture traffic from companies that have opted for Google ads. To meet the ever-growing demand, Optimize 360 is now also looking for French expatriates willing to open a franchise in all European capitals.
Lazy Devs: the agency by geeks for geeks.
Founded in 2020 by Quentin Wenzinger and Nicolas Martinez, Lazy Devs is the realization of a dream of developing video games. It was the original project, but the length of time developing their main product made them offer their services in traditional development as well. After the pandemic helped the sector a lot, they made themselves known by creating websites, servers, mobile applications and sometimes video games.
Lazy Devs communicates internationally, for example for an Israeli company, via a play-to-earn mobile game, via NFTs, on Android and IOS. Lazy Devs is also collaborating with novelist Eva De Kerlan to offer a visual novel for young girls aged 18-25 with a real quality of text never seen before in this type of game. The team even bought a haptic one VR jacket for the occasion to create the most immersive story possible. They also work with Radioplayer, from which they develop several layers of their system.
So the clientele of Lazy Devs is very diverse, so to speak. At Lazy Devs there are only enthusiasts who live from their passion and work for enthusiasts. So far they have always managed to fund their projects, but now they are open to business angels who will help them think even bigger. The first major project is also planned, Isekai Online, the agency’s first independent game.
Networth: Optimize your marketing flows 360
When selling internationally, it’s not always easy to quickly adapt marketing materials to local requirements. Customization difficulties, time-consuming validation cycles, management of technical needs… all these limitations are often the cause of extended sales times and significant financial losses. Networth is aware of these difficulties and has developed a disruptive SaaS solution: Brand Thinking. This solution, which integrates a DAM (Digital Asset Management), allows companies to centralize all marketing materials, whether they are destined for points of sale or websites.
With its dynamic graphics charter system, a patented process, companies can get the different versions of the visuals they need in minutes. Marketing teams and translators thus have access to these materials and can modify, translate and adapt them to geographies in real time. For its part, the company can validate the new versions in a few clicks and retains control over the media that are set up abroad. The platform also allows you to place orders directly with suppliers, import your own media plans, or even monitor and manage any marketing campaign. The brand thinking platform has already won several prestigious clients: La Redoute, L’Oréal, Coty Luxe… It will undoubtedly find its place in all companies that market products internationally.
Lazy Devs, Networth Platform and Optimize 360, three names to remember. We don’t yet know if they will revolutionize the world of tomorrow, but one thing is for sure, they are invested, passionate and want to innovate for and thanks to new technologies.